© Markus Steinmetz

Ludwig Erhard Center

Short facts

  • Fürth

Understand the economy, shape the future!

Ludwig Erhard is one of the most important personages of German post-war history. The first Federal Minister of Economy and second Federal Chancellor is deeply rooted in people’s collective memory as the “father of the German economic miracle”. To this day, his concept of the social market economy stands for the success and prosperity of our society.

In Fürth, Erhard’s native city, the Ludwig Erhard Zentrum (LEZ) has established a unique center for documentation for Ludwig Erhard and his concept of the social market economy, featuring exhibitions, promoting research projects and serving as a meeting place.

The center is consisting of the birth place of Ludwig Erhard and a striking new building directly accross from it.

On roughly 1,200 m2, the permanent exhibition invites people to become acquainted with the person of Ludwig Erhard, discover contemporary history, and learn about the social market economy. Interesting exhibits, exciting stagings, and interactive media stations make our topics come alive for young and old alike. In our special exhibition area, there are new topics to discover on a regular basis – a reason for coming to the LEZ time and again!

The Ludwig Erhard Zentrum (LEZ) is an interactive learning center and open space of interchange about contemporary history, economy, and politics. We wish to familiarize the general public with the fundamental and current significance of Ludwig Erhard’s economic, social, and financial politics, and discuss the practical political and social implications of a social market economy, as defined by him.

Our exhibitions, events, and educational museum program intend to help young people understand the economic interrelationships of their living environment, to be able to manage their economic activities competently and autonomously, and to be motivated to start their own careers as entrepreneurs.

During the holidays the Ludwig Erhard Zentrum will be closed from 22. December to 9. January 2023.

Ludwig-Erhard-Straße 5

90762 Fürth


Phone: +49 911 / 62 18 080


Website: www.ludwig-erhard-zentrum.de

General information

Die aktuellen Öffnungszeiten entnehmen Sie bitte der Museumswebsite:
  • Bad Weather Offer
  • Suitable for any weather
  • for Groups
  • for Class
  • Suitable for the Elderly
  • Suitable for Pushchair
  • for Children of the age of 3-6
  • for Children of the age of 6-10
  • for Children of the age of 10 upwards
Foreign Language
  • German
  • English
Payment Options
  • Cash
Other Furnishing/Equipment
  • Toilet
  • Baby Change
Price info

Adulst: 5 Euro

Reduced rate: 3 Euro

Thursday from 6 pm: 3 Euro


Free admission for children and young people under 16 as well as school classes accompanied by teachers.


All means of public transport until stop "Rathaus"

More info

The Museum Café "Luise" in the recently restored rooms of the former white goods appliances business of the Erhard family attracts you into the beautiful ambience of the 1950s. It is named afer Erhard´s wife Luise - an economist like her husband and passionate cook and cake maker - and special delicacies form her recipe book are served here.

Next steps

It appears that you are using Microsoft Internet Explorer as your web browser to access our site.

For practical and security reasons, we recommend that you use a current web browser such as Firefox, Chrome, Safari, Opera, or Edge. Internet Explorer does not always display the complete content of our website and does not offer all the necessary functions.